Voluum is a cloud-based affiliate tracking tool that includes a variety of optimization features. It allows you to track all of your affiliate programs in one place. You have no clue if your money and time are being allocated appropriately if you do not use a tracker. You can use a tracker to fine-tune your campaigns and make them more effective.
But suppose you use a self-hosted tracker. It’s still an inefficient technique to monitor your affiliate marketing operations. You are most likely dealing with typical issues such as hidden charges, complex setup, poor usability, frequent upgrades, and even security breaches. This makes it difficult not just to manage your affiliate campaigns but also to expand them and develop your business.
Even if you already use a cloud-based tracker, it may not provide some of the premium features that Voluum does, such as notifications, bot detection, personalized onboarding, and AI capabilities.
This software provides a fresh glimpse into your campaigns, marketing, and traffic sources. It serves as a centralized dashboard for tracking all of your efforts across many platforms, including Facebook, Instagram, Google, and YouTube. You may deploy the tool to get your media buyers and ad agency to compete to see who performs the best.
Features Of Voluum That Makes It Unique
In terms of features, Voluum outperforms its competitors. It enables you to track, optimize, and automate your affiliate marketing efforts. Let’s look at some of its best features.
1. Automizer
Voluum includes an Automizer, enabling you to build custom automation rules and take action whenever your performance fluctuates unexpectedly. With this option, you will save a significant amount of time administering your campaigns. Automizer connects Voluum to your traffic sources via API connection and performs various functions on your campaigns.
Automizer controls all of your ad campaigns from a single dashboard. It generates notifications to keep you updated on your performance, oversees the entire optimization process, and allows you to take actions directly in this tool. It uses integrations to upload all data automatically and generates auto-rules that act immediately when your requirements are met.
Check out the Automizer feature in detail.
2. Traffic Distribution AI
Voluum continuously analyses the success of your offers, landing pages, and pathways and dynamically redistributes your traffic to help you achieve the maximum ROI. Voluum’s artificial intelligence technology collects all campaign performance data.
Voluum creates a set of parameters based on which your visitors will be sent to different landing pages, offers, or whole routes and then organizes them in the order you choose. Later, the system will apply them one by one to incoming traffic. This tool enables you to more accurately target your advertising, deliver a more persuasive message to your readers, and increase conversion rates.
Check out the Traffic Distribution AI feature in detail.
3. Extensive Campaign Tracking
Voluum’s comprehensive campaign monitoring feature lies at the heart of its operation. It considers a range of data points and tracks the effectiveness of various campaign aspects, such as offers and landing pages, across a number of third-party sources, including Facebook and Google Ads.
It also refers to such a technique as ‘granular’, suggesting that no stone should be left unturned. You’ll be able to monitor where your money is going and whether it’s generating the revenue you desire. You can measure several types of traffic, such as organic and sponsored traffic, as well as behaviors like click-throughs and offer acceptance.
Check out the Extensive Campaign Tracking feature in detail.
4. Anti-Fraud Kit
This feature is impressive. The anti-fraud technology assists in detecting fake visitors as well as unrealistic conversion times. Voluum helps you in avoiding unethical behavior from ruining the reputation of your ad. It enables you to evaluate bot traffic and investigate bot traffic quality in real-time, utilizing intelligent insights.
Voluum also gives detailed information regarding invalid traffic, allowing you to take precautionary measures without slowing down the reroute. You will also not be obliged to acquire any third-party fraud detection technologies.
Check out the Anti-Fraud Kit feature in detail.
5. Mobile Notifications
Voluum has recently launched a Voluum Mobile Map, which allows you to monitor your campaigns at any time and from any location. The application keeps you informed by sending you reports on your campaigns, enabling you to act quickly when required. Voluum’s mobile app is among the most advanced among affiliate trackers.
Check out the Mobile App of Voluum
Pricing Plans of Voluum
Voluum offers four amazing pricing plans to boost your affiliate marketing campaigns.
Discover Plan
This is Voluum Tracker’s most basic package, with which you can start tracking your affiliate activities right away. It will cost you $89 per month. The plan entails the following:
- 40 Active Campaigns
- Up to 1 Custom Domain & 1 Dedicated Domain
- 3 Months of Data Retention
- Basic Ad Tracking Features
Profit Plan
This plan is for you if you want to optimize your campaigns in order to generate more revenue while spending less. It costs $149 per month and comes with the following features:
- Unlimited Active Campaigns
- Up to 3 Custom Domains & 1 Dedicated Domain
- 6 Months of Data Retention
- Auto-rules & API
- Integrations via Automizer
- Dedicated onboarding
- Traffic Distribution AI
- Rule-Based Paths
Grow Plan
This $449 per month plan is great for expanding your workforce and expanding your advertising company. The following features are included in this plan:
- Unlimited Active Campaigns
- Up to 5 Custom Domains & 1 Dedicated Domain
- 12 Months of Data Retention
- Auto-rules & API
- Integrations via Automizer
- Dedicated onboarding
- Traffic Distribution AI
- Rule-Based Paths
- Additional Users
- Anti-Fraud Kit
- Big Data Reports
Custom Plan
The Custome plan is most suitable for the people who are looking for tailor-made solutions for their specific needs. This plan offers you all the features of Grow plan along with:
- Custom no. of included events
- Account management via Skype
- Custom features
- More Big Data Reports
- More users
- Email notifications
Check out all the pricing plans of Voluum
The Final Verdit: Voluum
Any affiliate marketer needs a mechanism to track their campaigns – it’s the only way to know whether or not their efforts are effective. How would you know what needs to be altered or which strategies should be implemented more frequently if you don’t collect that information?
Overall, we recommend Voluum and believe it is a good option for any affiliate marketer. The best thing about Voluum is its scalability – if your affiliate marketing business suddenly expands, Voluum will be able to keep up with the flow of visitors and data. Furthermore, if you need to extend your team as your company expands, Voluum’s workspaces make it simple to add new team members while managing who has access to what.
However, if the price is too high – especially for new marketers – you may want to choose a less expensive choice, at least until you generate a substantial profit. However, ensure that the software you select has capabilities such as A/B testing, smart traffic management tools, and superior security measures – areas where Voluum excels.
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